All About RE/MAX

Why RE/MAX Exists – Reprinted from RE/MAX.com

In 1973, Dave Liniger was fairly fresh out of the U.S. Air Force and not too far removed from his rural Indiana boyhood. He had found his niche selling real estate, energized by the gratitude he received from the families he helped.

Balloon Logo RE/MAX

The RE/MAX balloon is one of the most recognized logos in the world.

But as he learned more about his profession, he realized, “There’s a better way to do this.” Unable to find an office ready for his ideas, he started RE/MAX as a one-agent office in Denver.

His dream was pretty big: Create a real estate organization that any buyer or seller could approach anywhere in the world knowing that only experienced, career-minded professionals worked there

No part-timers. No dabblers. No wheeler-dealers

The concept, strikingly simple in hindsight, caught on; and the competition never caught up. RE/MAX grew from 21 agents in 1973 to around 90,000 today.

Today, the RE/MAX Balloon stands for trustworthy, results-oriented real estate sales help in more than 80 countries.

RE/MAX Sales Associates help more families buy and sell real estate every year than any other brokerage organization in the world. And this Web site, the first of its kind to display all of the listings in thousands of cities and towns, sets the pace for the industry.

And Liniger?

He’s still in charge. And he inspires everybody in the organization to keep thinking, “There’s a better way to do this.”

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